Finis MP3

The SwiMp3 underwater bone-conduction MP3 player from Finis is the only player I’ve seen or used that alleviates the suction problem experienced by other players.  While it does have problems of its own, it definitely deserves your attention if you are looking for a music player to entertain you while you are swimming laps at the gym.

Announced today, Finis has quadrupled the storage capacity of the SwiMP3 to 1GB.  Still selling at $150, you’d really have to be an avid swimmer to accept its high price point.

Livermore, CA – (September 17, 2009) – FINIS, the Worldwide Leader in Technical Swimming Development and provider of select training equipment for the U.S. Olympic Swim Team,  unveils the “SwiMP3.1G” an upgraded version of their award-winning underwater MP3 player that holds up to 1GB  of your favorite motivating workout tunes. The SwiMP3.1G utilizes patented bone-conduction technology to deliver clear sound underwater, perfect for swimmers looking to maximize their workout and to eliminate the boring silence of swimming lap after lap. The SwiMP3 will be available in now available for $149.99 at sport retailers’ world wide and at WWW.FINISINC.COM.

The unique and patented bone conduction technology utilized in the FINIS SwiMP3 takes enjoying music to another level by transmitting high-fidelity sound underneath the water. As FINIS holds the international patent on bone conduction technology, standard players rely on the transmission of sound through air or water which causes the swimmer to hear only muffled noise. Humans normally hear through air conduction, but because there is no air underneath the water, bone conduction provides the clearest sound quality possible. The sound vibrations are able to be directly transferred from the cheek bone to the inner ear, giving the swimmer the ultimate sensory experience whether engaged in training workouts or recreational activities. The sleek design attaches to any swim goggle or snorkeling mask and features a 10-hour rechargeable lithium-ion battery that charges directly from a USB port. The SwiMP3 is compatible with Windows and MAC functionalities (MP3 or WMA files).

“Current waterproof MP3 players are quite awkward for training in the water as athletes are hindered by straps, cords and earphones. We created the SwiMP3.1G specifically for swimmers so they could continually swim without having this cumbersome feeling of too many cords and poor sound quality.  Our SwiMP3 features a water proof design with 1GB of storage for maximizing and motivating your swim workout with your favorite music” says John Mix, President of FINIS.










Jeff B