iOS 6 releases yesterday, and in addition to the new call reject features and Apple maps with turn-by-turn directions, we also saw the arrival of an Apple native app called Passbook.

Passbook was somewhat heavily detailed when the Cupertino company unveiled iOS 6, but what wasn’t disclosed was what apps would be available upon launch.  And sadly, that list of apps is rather short.  Now, to be clear, Passbook is more a container than it is an app.  That means you’ll need to download individual apps for each task you’re trying to complete.  So if you’re looking to store your loyalty cards for select retailers, you’ll need to download an app for each respective retailer.  We had hoped the process would be a bit more streamlined, however this probably makes the most sense.

That said, there is now an official, yet short list of apps that are compatible with iOS 6′s Passbook app and they include:

  • Ticketmaster
  • Live Nation
  • Lufthansa
  • At Bat
  • At the Ballpark
  • Sephora to Go
  • Walgreens
  • Fandango Movies
  • American Airlines
  • Ticketmaster
  • United Airlines

We’d like to see CVS, Ralphs, Vons, and pretty much all the major food and drug retailers get on board.  Unfortunately, there is no word on when we’ll see those, but if you can’t wait, you can use something like the Lemon app to store a picture of your loyalty card.  Lemon is also a great app for keeping tracking of physical receipts and expense spending.  Check it out if you haven’t already.

Update: Since yesterday we’ve seen a few added, which include American airlines, Ticket Master and Unites Airlines.  Of note, it looks like you download each app individually and add your loyalty number or barcode, which is then presumably added to passbook.

Christen Costa

Grew up back East, got sick of the cold and headed West. Since I was small I have been pushing buttons - both electronic and human. With an insatiable need for tech I thought "why not start a blog focusing on technology, and use my dislikes and likes to post on gadgets."