The home theater industry just got its biggest shake-up since Netflix killed Blockbuster. TCL’s new Dolby Atmos FlexConnect technology tosses decades of “optimal speaker placement” rules straight into the trash, reinforcing why TCL continues to rank among the best TV brands in 2025.
Your living room doesn’t need to look like a Best Buy showroom anymore. FlexConnect lets you stick speakers wherever they fit—behind plants, on bookshelves, or tucked into corners—while the system figures out how to make everything sound incredible.
The technology uses real-time acoustic mapping to analyze your room’s dimensions and speaker positions, then automatically adjusts each speaker’s timing and frequency response. Think of it as having a professional audio engineer built into your TV, constantly fine-tuning your setup.
The End of Audio Anxiety
Setup anxiety has plagued home theater enthusiasts for decades. You’ve probably spent hours measuring speaker distances, adjusting angles, and still wondering if that slight buzz means something’s wrong.
FlexConnect eliminates that stress. The system continuously monitors room acoustics and optimizes each speaker’s output based on where you place it. No measuring tape, no protractor, no YouTube tutorials about toe-in angles.
While premium soundbars like Sony’s wireless Atmos systems can cost $2,500 for similar flexibility, TCL’s approach puts this technology within reach of mainstream buyers. Traditional soundbar setups also lock you into specific positioning, usually dead center below your TV—a limitation the new Sonos Arc Ultra and Sub 4 are designed to overcome.
TCL’s Z100 speakers connect wirelessly to compatible TVs from the QM8K, QM7K, and QM6K series. Up to four speakers can join the party, working alongside your TV’s built-in audio to create a truly immersive Dolby Atmos experience.
Real Rooms, Real Solutions
Traditional home theater advice assumes you live in an acoustically perfect rectangle with no furniture, pets, or aesthetic preferences. FlexConnect works with your actual life.
Kids’ toys scattered around? No problem. Spouse vetoed speakers mounted on the ceiling? FlexConnect adapts. Want to hide speakers behind décor instead of showcasing them like trophies? The system compensates automatically.
Even competing wireless solutions like Fraunhofer’s UpHear system require more complex setup procedures. FlexConnect’s plug-and-play approach means you’re watching movies in premium surround sound within minutes, not hours.
“The launch of Dolby Atmos FlexConnect across TCL’s Precise Dimming Series marks a new chapter of personalized home audio experiences,” said John Couling, Senior Vice President of Entertainment at Dolby Laboratories. “With Dolby Atmos FlexConnect, consumers can unlock even more flexibility and adaptability in how they design their home entertainment systems, while removing the stress of whether their speakers are in the right location to get an incredible Dolby Atmos experience.”
The Z100 speakers arrive this summer alongside TCL’s new TV lineup. For anyone tired of choosing between great sound and a livable space, FlexConnect might just be the answer you’ve been waiting for.
