66

Hisense U7G TV Review

True Score

84
81
8

Experts

88
1,747

Consumers

Product Awards

GR Certified

Customer Favorite

Expert Rankings

The Hisense U7G TV is a fantastic all-rounder that offers great performance and a lot of value for its pricing, as its features allow it to cater to everyone in the household, from the avid gamer to the movie watcher.

Product Snapshot

Overview

The Hisense U7G TV is a mid-tier pick released in 2021. The 4K Smart TV has a fast 120Hz refresh rate, and support for variable refresh rate technology, making it ideal for competitive gaming.

It also has a high brightness rating of 615 nits and a native contrast ratio of 6.374:1 which compares well to other best TVs and keeps blacks dark and vivid.

This is also enhanced by its 90 different local dimming zones. Regarding picture quality, the smart TV features Quantum Dot technology and a wide color gamut for displaying ultra-realistic imagery. It has a 13.5ms response time but lacks G-Sync compatibility.

Consensus

our Verdict

The Hisense U7G TV is a compelling mid-range 4K display with a sharp 6,374:1 contrast ratio, delivering deep blacks and a brightness rating of 615 nits for use even in well-lit environments.

The 120 Hz refresh rate and VRR support also deliver smooth and tear-free motion when gaming. The TV’s wide color gamut also covers 92% of the DCI-P3 color space, providing a highly detailed and color-accurate picture, which creates an immersive viewing experience for movies and TV shows.

The Android TV Smart interface is user-friendly, offering a vast selection of content, and its port selection works with the latest gaming consoles.

Unfortunately, the TV’s poor viewing angles result in unclear images at 35° off center, and the out-of-the-box color accuracy requires calibration for best performance.

ReasonS to Buy

  • Satisfactory picture quality
    • Blacks on the U7G look pretty deep and dark thanks to a 10,974:1 contrast ratio, and with a tested 1000-nit brightness level rating, it remains very well visible even in a well-lit setting, but there are other options in its category that get much brighter. The colors are also pretty sharp and clear after calibration, as the TV has a high color volume.

  • Very good response time
    • Motion looks very good when gaming on the U7G, thanks to a 13.5ms response time with no overshoot.

  • Immensely low input lag
    • Avid gamers will enjoy very quick responses on the U7G as a result of its low 15.3ms input lag.

  • Supports a Variable Refresh Rate
      • There’s no screen tearing when gaming on the U7G TV since it has a high refresh rate and support for Variable Refresh Rate technology. 

Reason to Avoid

  • Poor viewing angles
    • Brightness loss starts at 35° when viewed from the side, making it unsuitable for a wide seating arrangement.

Hisense U7G TV Specs

Backlight TypeBacklight TypeFull-Array
Display TypeLED
HDMI Inputs4
HDR FormatDolby Vision, HDR10, HDR10+, HLG
LED Panel TypeLED Panel TypeQuantum LED
Max Resolution3840 x 2160 (4k)
Refresh Rate120 Hz
Screen size55", 75"
Smart PlatformSmart PlatformAndroid TV
VRRVRRYes

All Specs

Test Results

Color Gamut % (DCI P3 xy)92.03
Color Gamut % (DCI P3 uv)94.97
Color Gamut % (Rec 2020 xy)69.44
Color Gamut % (Rec 2020 uv)77.59
Color Gamut % (sRGB)0
Color Gamut % (Rec 709)99.88
Color Gamut % (BT.2020)0
Color Gamut % (Adobe RGB)0
Color Gamut % (BT.709)0
Contrast Ratio (x:1)32,067
SDR Brightness (nits)674
HDR Brightness (nits)888
Input Lag (ms)11.9
Response Time (ms)13.5
Color Washout (Degrees)25
Color Shift (Degrees)30
Brightness Loss (Degrees)35
Reflections (%)5.2
Low-Freq Extension (Hz)113.14
Freq Response StdDev @ 70db4.84
Freq Response StdDev @ 80db4.89
Weighted Total Harmonic Distortion @80db0.031
Intermodulation Distortion @80db4.5
EOTF (600 nit delta)0.0134
EOTF (1000 nit delta)0.0134
EOTF (4000 nit delta)0.0136

All Tests

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Product Comparison

Hisense U7G TV Review

Hisense H5500G Review

True Score

84
55
83
81

Ranking

#

66

/

156

#

152

/

156

#

70

/

156

#

100

/

156

Market Context

The Hisense U7G TV is a mid-tier pick released in 2021. The 4K Smart TV has a fast 120Hz refresh rate, and support for variable…

The Hisense U7G TV is a mid-tier pick released in 2021. The 4K Smart TV has a fast 120Hz refresh rate, and support for variable refresh rate technology, making it ideal for competitive gaming.

It also has a high brightness rating of 615 nits and a native contrast ratio of 6.374:1 which compares well to other best TVs and keeps blacks dark and vivid.

This is also enhanced by its 90 different local dimming zones. Regarding picture quality, the smart TV features Quantum Dot technology and a wide color gamut for displaying ultra-realistic imagery. It has a 13.5ms response time but lacks G-Sync compatibility.

The U7G has a brightness rating of 615 nits, making it significantly brighter than the Sony X80J, which maxes out at 335 nits. Also worth…

The U7G has a brightness rating of 615 nits, making it significantly brighter than the Sony X80J, which maxes out at 335 nits. Also worth noting is that the Hisense U7G TV delivers a slightly better picture quality than the Sony X80J, as it has a 92% coverage of the DCI P3 color space compared to the X80J’s 85% coverage. Additionally, gamers might be more inclined to go for the U7G courtesy of its support for a Variable Refresh Rate and a HDMI 2.1 class bandwidth, which the Sony X80J misses out on. While the X80J and U7G have WiFi connectivity, they miss out on Bluetooth, which the Hisense H5500G has built-in. Learn more about it in our Hisense H550G review.

As far as reflection handling is concerned, the Hisense U7G doesn’t quite match up to the Hisense U8G, as the U8G’s semi-gloss finish works around…

As far as reflection handling is concerned, the Hisense U7G doesn’t quite match up to the Hisense U8G, as the U8G’s semi-gloss finish works around reflections a lot better than the U7G. Another difference between the two is that the Hisense U8G (and the Hisense U6H, covered in our Hisense U6H TV review) offers a much more color-accurate picture out of the box compared to the U7G. Still, they both attain the same level of accuracy after calibration. Finally, the U8G offers better color uniformity courtesy of its full array local dimming feature. This makes for a more balanced picture.

The Hisense U7G offers a better native contrast ratio than the Hisense U6G. The U7G has a 6,734:1 contrast ratio compared to the U6G, at…

The Hisense U7G offers a better native contrast ratio than the Hisense U6G. The U7G has a 6,734:1 contrast ratio compared to the U6G, at 4,834:1. Its better contrast ratio is bolstered by the U7G’s 90 local dimming zones, which are more than the U6G’s 60, and as a result, blacks are darker, and whites are a lot brighter. Also, while both have poor viewing angles, the U6G offers a slightly shorter response time of 11.6ms compared to the U7G, at 13.5ms. This makes fast action motions a lot smoother on the U6G. However, the Hisense U7H, which we’ve looked at in our Hisense U7H TV review, offers slightly better black uniformity.

Backlight Type

Full-Array

Direct Lit

Mini LED

Full-Array

Display Type

LED

LED

LED

LED

HDMI Inputs

4

2

4

4

HDR Format

Dolby Vision, HDR10, HDR10+, HLG

n/a

Dolby Vision, HDR10, HLG

HDR10+

LED Panel Type

Quantum LED

Standard LED

Max Resolution

3840 x 2160 (4k)

1920 x 1080 (Full HD)

3840 x 2160 (4k)

3840 x 2160 (4k)

Refresh Rate

120 Hz

60 Hz

120 Hz

60 Hz

Screen size

55", 75"

42.5"

55", 65"

50", 55", 75"

Dig Deeper

Hisense U8G Review →

Hisense U6G Review →

Score Card

E

Expert Score

81

*.75

We place a 75% weighted value on Expert Test Scores

C

Customer Score

88

*.25

We place a 25% weighted value on Customer Scores

True Score

84

Any product with a True Score above 70 is a Mixed Reviews

Expert Scores

  • Rtings
    101.4

    Category Trust Rating

    By:

    Kelsey Linhares
  • PC Mag
    91.4

    Category Trust Rating

    By:

    Will Greenwald
  • Tom’s Guide
    77.8

    Category Trust Rating

    By:

    Michael Gowan
  • Techradar
    56.6

    Category Trust Rating

    By:

    Ural Garrett
  • Digital Trends
    70

    Category Trust Rating

    By:

    Caleb Denison
  • IGN
    59.8

    Category Trust Rating

    By:

    Jaron Schneider

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