Cook’s Illustrated

Cook’s Illustrated is a Niche Review site founded in 1993 that’s based in Brookline, Massachusetts. They earned an average Trust Score of 71.53% out of 3 categories. Most of their categories feature real world photos, quantitative test results, and category-specific test methods. Their test methodologies are rather outdated though. For their general content, they provide some foundational details like an About Us page, in-depth scoring system, and no ads, but also lack others like an ethics statement and business address and email/phone number. They make their money off affiliate programs, sponsored posts, selling products, and user subscriptions.