Fashion trends come and go, but the best clothing and apparel brands stand the test of time to stick around in people’s closets. From streetwear to luxury, we researched 100+ clothing and apparel companies to find out which ones have remained in the minds of fashion-centric shoppers over the years. One of the best measures of a top clothing & apparel brand is how well it changes with the fashion industry, and all of our top picks have demonstrated such an ability.
Nike H&M Uniqlo
At the end of the day, there’s no denying that Nike is one of the most recognizable and popular names in the clothing world. Nike won our top spot for not just their excellent footwear options, but also the clothing that accompanied new shoe releases from top designers. They’ve proven that they can keep up with and set trends, design high-quality apparel and appeal to customers on any kind of budget. Read on below to learn more about Nike’s success and the other top 4 picks on our list of the best clothing & apparel.
Keeping up with all the changes and trends in the fashion industry can easily become a full-time gig, and it actually is for many people. So, how can the average consumer possibly hope to keep up and know exactly what the top clothing & apparel brands are today? That’s where we come in. As we researched the best apparel brands, we took a lot of things into consideration, but tried to keep it as objective as possible. Fashion sense is mainly subjective, which can make a direct one-to-one comparison impossible.
That being said, we considered brands – both luxury and entry-level – that have a history of financial growth, widespread appeal and the ability to not only keep up with trends, but have the influence to set their own trends as a part of our culture. Fashion brands that can accomplish this are miles ahead of the one-hit wonders of the clothing industry, and it shows in their financial value and lifespan.
We also looked closely at the average customer and their sentiment during our research. A clothing company may be really popular with high fashion critics, but utterly despised by the masses, and in our opinion, that means it isn’t the best. Another similar measure of success is the brand’s ability to work with popular designers and celebrities for collabs. The brands we chose for our list have enough clout to garner the interest of designers and celebrities alike, which in turn leads to more sales and more interesting clothing lines.