Tag Archives: 'mattel''

2,000 Foot Hot Wheels Track (video)

2,000 Foot Hot Wheels Track (video)

It must be nice to be unemployed ? Why, because we’d sit at home and make ridiculously useless, yet super fun things such as this monster Hot Wheels track. One Hot Wheel car travels over 2000 [...]

Hot Wheel Retrofits A Loopty-Loop To Your Local Off Ramp (video)

Hot Wheel Retrofits A Loopty-Loop To Your Local Off Ramp (video)

Mattel ain’t no stranger to awesome advertising. This advert, though, easily takes the cake. While an explanation isn’t needed, it might be worth noting that you can’t actually drive around the loop. However they did install [...]

Hot Wheels Video Racer Toy Car Revs Things Up With Blackbox Recorder For Kids (video)

Hot Wheels Video Racer Toy Car Revs Things Up With Blackbox Recorder For Kids (video)

Hot damn Hot Wheels.  Mattel is stuffing a video camera inside the the toy cars that have long stood the test of time, but haven’t seen a significant update since the product’s inception. Inside the tiny [...]

Mattel Gets Greedy With Angry Birds Real Life Game

Mattel Gets Greedy With Angry Birds Real Life Game

Mattel is throwing its weight around with a totally unnecessary and hopefully ill-fated Angry Birds plastic play-set that follows the playing model of the computer game – launching birds at a makeshift pig fortress. But what’s [...]

Mattel Mindflex Game Now Available For Preorder (video) (update)

Mattel Mindflex Game Now Available For Preorder (video) (update)

Update: Mattel has announced the Radica Mindflex Dual game. At CES 2009 we had the opportunity to stop by the Mattel booth and checkout the hyped Mindflex game.  Jeff gave it a whirl while I grabbed [...]

CES: Mattel MindFlex Hands On (video) (update)

CES: Mattel MindFlex Hands On (video) (update)

The Mindflex from Mattel is one of those toys every adult wants to try. The included headset reads your brain waves and based on your conginitive power it either increases or decreases the built-in fan's output. [...]

CES: Mattel Barbie B-Nail Printer Hands On (video)

CES: Mattel Barbie B-Nail Printer Hands On (video)

The Mattel Barbie B-Nail Printer is just like a regular inkjet printer only it prints images directly onto a fingernail. [...]

Mattel’s Mind Flex Game Removes The Game Pad In Favor Of Brain Scanning

Mattel’s Mind Flex Game Removes The Game Pad In Favor Of Brain Scanning

The days of mind control are upon us, albeit in games.  Mattel’s latest, the Mind Flex game, tests a user’s concentration by challenging them to place a ball through a number of hoops.  Sounds simple, right?  [...]