Tesla is the rare motor company that’s succeeded, and done so to a stunning degree, in American history. And they’ve done it by constructing what some might have viewed as a contradiction in terms, the luxury electric vehicle. And now, apparently, they want to go Android. Well, somewhat.
Apps In The Center
Tesla has announced they’ll be installing an Android “emulator” into their center console so that you can run Android apps in your car. It’s also, as part of the process, getting Chrome installed in its software, so good news for the browser faithful. And this is interesting for more than just making jokes about drivers crashing the car while playing Monsters Ate My Condo.
Software, Software, Software
First of all, it means that Tesla will have access to far more apps than any other car manufacturer on the market. That’s not an inconsiderable advantage, considering that high-end Internet connection systems are a bit part of the current marketing appeal of some cars.
Secondly, it will allow more developers to write apps for the Tesla, and Android apps to be used in the car. That’s key because there are a lot of Android apps for drivers, ranging from exit guides to interstates to traffic apps, and it creates more competition; if you don’t like a GPS app, just install another one and try that out.
Finally, it brings Tesla a bit closer to Google. One doubts that this is a coincidence, considering what other technologies Google is working on.
That said, it is odd that it’s an “emulator”, considering both Android and Tesla’s OS are based on Linux. Really, they shouldn’t be that far apart. Either way, though, you won’t be getting your traffic apps up right away; Tesla has said this won’t be available until towards the end of 2014.
Dan Seitz is an obsessive nerd living in New England. He lives in the Boston area with a fiancee, a dog, a cat, and far too many objects with processors.