The Best 4K TV in 2024

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Reviewed By

Evan Shephard

(ISF Certified)

True Score Methodology

v1.5

718,470

Reviews Analyzed + 24 TV Experts

Updated Mar 5, 2024 8:46 PM
best 4k tv guide that shows the top best tv model

If you’re looking for the best 4K TV, then you want to read product reviews by actual experts who have tested numerous 4K TVs in all price ranges – not fake reviews pushing you to purchase a TV that will fail you on movie night. That’s why we scour the web and certify 158 TVs as fully tested (or not) and then shortlist the best 4K TVs (BTW, we were shocked to find 87% of TV reviewers are untrustworthy and many are faking their reviews).

The best 4k TV is about striking the perfect balance between breathtaking resolution and the content you love. The main hurdle? Finding a 4K TV that not only boasts crisp, clear images but also keeps up with fast-moving scenes without lag or blur. Plus, you want to make sure it’s got the smarts to stream all your favorite shows and movies in ultra-high definition.

Look for a 4K TV with a high refresh rate, low input lag, and solid brightness to really make those visuals pop. When it comes to the best TV for your needs, don’t forget about a seamless streaming interface to easily navigate through your content. Got specifics in mind or need a bit more guidance? Let’s dive into the details together.

How Did We Rank the Best 4K TVs?

To assess how high or low quality a TV actually is for 4K content, one must evaluate specific testing criteria against reference industry standards. Using our thorough TV Testing Methodology, we determined there are 1 minimum specs and 6 criteria below (3 required, 3 nice to have) that ensure your 4K content looks as good as the creator intended it.

🛠️ Minimum Specifications

  • Resolution: 4K, providing unparalleled clarity and detail.

🧪 Test Criteria

  • SDR Brightness: Equal to or greater than 300 nits, ensuring a bright and clear picture in any lighting condition.
  • HDR Brightness: 1000 nits or more, revealing intricate details in high dynamic range content.
  • Color Accuracy: At least 90%, delivering rich and vibrant colors.

👍 “Nice To Haves”

  • Contrast Ratio: 10,000 or higher, offering deep blacks and bright whites for an exceptional viewing experience.
  • EOTF Accuracy: Delta E less than or equal to 0.018, for precise brightness and contrast across the board.
  • Fast Response Time: 10ms or less, ensuring smooth transitions without motion blur.

We’ve redefined TV buying guides, setting us apart from any other site. Our unique approach combines in-house verification with a comprehensive dataset from over 200+ trusted sites, focusing on key testing metrics to rank the top-rated 4K TVs. Our commitment to unbiased reviews is powered by our ‘True Score’ system, targeting low quality and fake reviews. Commissions fund this mission. No bias. No BS.

Latest Updates

  • 03/05/2024: Completely and thoroughly overhauled the guide to include the best and latest 4K TVs.
  • 11/30/2023: Republished the list to include TVs based on our True Score system.

Top 4K TVs For 2024

Prices accurate at the time of publishing

See how we test the testers

For our list, a 4K TV must have 300+ nits brightness, 1000+ nits HDR, and 90%+ DCI P3 color gamut. If it doesn’t check these boxes, it’s out!

  • Runner Up

    Best Value

    Best Budget

    gr recommended award

    Best Mid-Range

    Samsung S90C TV

    • Best For Gaming

    The Samsung S90C is a fantastic choice for diverse entertainment needs, excelling in gaming, sports, and cinematic viewing with its high brightness, low reflectivity, and superior color gamut.

    Samsung S90C TV Review →

    True Score

    91
    93
    8

    Experts

    91
    3k

    Customers

    SAVE $400
    $1,997.99
    $1,597.99
  • Runner Up

    Best Value

    Best Budget

    gr recommended award

    Best Mid-Range

    Samsung S95C OLED TV

    • Best For Sports

    The Samsung S95C OLED offers exceptional brightness, color accuracy, and low input lag for home theater aficionados and gamers alike, but at a premium price.

    Samsung S95C OLED TV Review →

    True Score

    90
    92
    15

    Experts

    91
    762

    Customers

    SAVE $1,000
    $3,297.99
    $2,297.99
  • Runner Up

    Best Value

    Best Budget

    gr recommended award

    Best Mid-Range

    Hisense U7K

    The Hisense U7K offers outstanding value, balancing price with performance in brightness and color accuracy, making it a versatile option for casual viewers and gamers on a budget.

    Hisense U7K Review →

    True Score

    84
    85
    9

    Experts

    86
    1k

    Customers

    $748.00

    DID YOU KNOW 87% OF TV REVIEWERS ARE UNTRUSTWORTHY?

    Our research found 28 of 210 TV reveiwers can be trusted, and shockingly 1 out of 3 on Google Page 1 were fake reviews showing no proof of test claims. See our Expose and Trust List. This is why Gadget Review is committed calculating the most accurate product scores on the web.

    To do this, we give every TV review site a Trust Score, which measures how trustworthy the site and their testing claims are. We then leverage AI & a machine learning model to combine and calculate the Trust Score with data from experts and consumers to deliver the True Score, the web’s most accurate product quality rating.

    718,470

    TV Reviews Analyzed

    156

    Total Products Analyzed

    Read the TV Testing Methodology

  • Runner Up

    Best Value

    Best Budget

    gr recommended award

    Best Mid-Range

    TCL QM8/QM850G QLED TV

    • Best For Bright Room

    Delivers unparalleled brightness and excellent response time, ideal for sports fans and those with brightly lit living spaces, offering great performance at a competitive price.

    TCL QM8/QM850G QLED TV Review →

    True Score

    83
    82
    7

    Experts

    87
    772

    Customers

    $998.00

    DON’T SEE WHAT YOU’RE LOOKING FOR?

    When it comes to home entertainment, don’t just focus on the best TV brands, consider your specific needs. For passionate gamers or sports fans seeking displays that capture the dynamic action and rich colors of live events, there’s an ideal TV tailored to every preference with our guides to the best gaming TVs and top TVs for sports. Or, for those who prioritize picture quality above all, the best OLED TVs are known for their deep blacks and stunning contrast, making every scene pop.

    Meanwhile, if versatility is key in your household, the best TV monitors can bridge the gap between work and play. And to complete your home cinema setup, knowing how to connect a soundbar to your TV can transform your audio experience, ensuring you’re not just watching but truly feeling every moment.

  • Runner Up

    Best Value

    Best Budget

    gr recommended award

    Best Mid-Range

    Hisense U8K TV

    • Best For Home Theater

    The Hisense U8K is a mid-range powerhouse, offering vibrant colors and exceptional brightness suitable for any lighting condition, making it a top pick for 4K movie lovers.

    Hisense U8K TV Review →

    True Score

    83
    82
    6

    Experts

    87
    2k

    Customers

    $998.00

    Category Snapshot

    TVs

    • Total Brands/Products Tested

      17 Brands, 156 Products

    • Top 2 Brands

      LG, Hisense

    • Price Range (Budget-Premium)

      $400-$2000

    • Average True Score

      79.65

    • Important Test Criteria

      Brightness (cd/m2)
      Contrast Ratio (1000:1)

    • Most Trusted Testers

    • Recommended Retailer

    • Typical Warranty

      1 year

    • Covered by Insurance

      Yes – AKKO

    • Test Methodology

      TV Testing Methodology

Our Approach to Testing 4K TVs

Evan Shepard/Gadget Review

We’ve redefined TV buying guides, setting us apart from any other site on the planet. Our unique approach combines in-house verification with a comprehensive dataset from trusted sites, focusing on key testing metrics like brightness (SDR and HDR), EOTF, response time, contrast ratio and color gamut.

We aggregate and analyze this data, ensuring our recommendations meet the specific needs. Specifically, when it comes to 4K TVs, this involves selecting models that deliver optimal image quality for content up to 4K resolution, including the ability to upscale lower-resolution content effectively. Discover our data-driven methodology for precise, reliable TV recommendations.

You may notice some of our graphs contain “Source: RTings”. This is to indicate that the data we’re showing off in a graph has come from a single source – because it’s the only source that actually tested the criteria and had data for it! Normally, our data is an average out of all of the various publications that test and provide data to give you a good idea of how a product is going to perform on average.

Which Criteria Matter for Testing 4K TVs?

By focusing on these criteria (3 required, 3 nice to have), anyone can quickly and easily compare these TVs and how they’ll perform. This helps you make an informed decision and purchase a TV that will provide you with 4K resolution.

CRITERIARANGEREQUIREDDEFINITION
SDR Brightness300+ nitsYesAssess the luminance of your display when operating in Standard Dynamic Range (SDR) mode.
HDR Brightness1000+ nitsYesDetermine the luminance of your display in High Dynamic Range (HDR) mode.
Color Gamut (DCI P3 xy)>= 90%YesEvaluate the extent to which a TV can reproduce a specified spectrum of colors.
EOTF0.018No (nice to have)Standard that governs how a display interprets and renders brightness and color.
Response Time<=10msNo (nice to have)Time required for a pixel to transition from one color to another and then return to its original color.
Contrast Ratio>= 10,000No (nice to have)The ratio between the brightest white and darkest black that the screen can display.

Our Trusted Data Sources

(Publication category Score is 80%+)

We looked at 210+ TV reviewers and while 24 are trustworthy (60%+ Trust Score), we only use data from the testers that are “very trusted” which means a Trust Score above 70%. The three we have listed below are our most trusted for TVs, along with our own in-house TV expert.

  1. Evan Shepard – Gadget Review
  2. Matthew Lopes – RTings, MuckRack
  3. Will Greenwald – PCMag, MuckRack, Twitter
  4. David Katzmaier – CNET, MuckRack, Twitter

Interested in a comprehensive analysis of our data sources? We’ve got you covered. Below, you’ll find a detailed list of every TV review website we’ve identified, organized by their respective Trust Scores from highest to lowest. But we didn’t stop there. We’ve meticulously reviewed each publication and verified the data by checking whether the authors have bio links to MuckRack or LinkedIn. We’re committed to not only checking the facts but ensuring their veracity.

TV Test Data & Results

1. SDR & HDR Brightness Test Results

In brighter rooms, your 4K TV’s brightness, measured in nits, matters most for a top-notch viewing experience. If your TV falls short on brightness, it’ll struggle against natural and artificial light, resulting in a dim and less vibrant picture. Essentially, nits gauge how well your TV handles light interference, with higher values ensuring a sharper, more vivid display.

For the best 4K TV experience, aim for a minimum of 300 nits for standard dynamic range (SDR) content to strike the right balance between clarity and color quality. For richer colors and greater contrast in high dynamic range (HDR) content, opt for at least 1000 nits to truly immerse yourself in enhanced visuals. These brightness levels guarantee optimal performance in bright settings, ensuring you don’t miss out on any detail or quality. Remember: SDR Brightness >= 300 nits; HDR Brightness >= 1000 nits for the ultimate viewing pleasure.

Discover the top 4K TVs, ranked from brightest to least.

SDR Brightness (in nits, higher is better)

HDR Brightness (in nits, higher is better)

2. Color Gamut (DCI P3 xy) Test Results

Color gamut determines the variety of colors a 4K TV can show, directly impacting how lifelike and vibrant your images appear. A broad color range in a 4K TV means richer, more vivid colors, making everything from nature scenes to animated characters pop with realism.

Measured against standards like DCI P3 xy, a higher coverage of this color space means more accurate and vivid colors. For those craving immersive visuals in a 4K TV, aim for a color gamut of 90% or higher on the DCI P3 xy scale. This ensures your content looks as vibrant and true-to-life as possible, delivering a big-screen experience on a smaller scale. Remember: Color Gamut >= 90% DCI P3 xy for the best viewing pleasure.

There is also color range differences when considering screen technology, such as QLED vs LED. QLED TVs often provide a wider color gamut and brighter colors, enhancing the overall viewing experience.

Below are the top 4K TVs, ordered by color gamut, all exceeding our testing criteria.

DCI P3 XY Color Gamut (as a %; high is better)

3. EOTF Test Results

The Electro-Optical Transfer Function (EOTF) is crucial for ensuring your 4K TV displays content just as the creator intended. This technical feature adjusts brightness levels, ensuring each scene, from shadows to highlights, appears true to life.

In well-lit rooms, a 4K TV with precise EOTF calibration maintains contrast and detail despite challenging lighting, keeping images vibrant and detailed. Opting for a TV with superior EOTF management guarantees an immersive viewing experience, accurately rendering scenes with proper light and dark levels, regardless of room lighting. Remember: Aim for EOTF calibration that delivers consistent, realistic pictures with the full spectrum of colors and contrasts.

Below are all the 4K TVs on our list, ordered by EOTF.

EOTF (source: rtings.com – 0 = no data exists; lower is better)

4. Response Time Test Results

A slower response time on your 4K TV during fast-paced scenes can ruin the viewing experience, akin to watching a thrilling movie through a foggy lens. Instead of crisp detail, swift movements become a blur, detracting from the excitement and immersion.

Response time measures how quickly pixels change colors, crucial for enjoying dynamic content on a 4K TV. Opt for a response time of 15 ms or lower for smooth transitions, but if gaming is your thing, aim for 10 ms or lower. This ensures your 4K TV delivers sharp visuals without distracting blurs or delays. For gamers, the best gaming TVs go beyond just low response times, incorporating features like variable refresh rates and low input lag to enhance playability. Remember: Response Time <= 10ms for the ultimate viewing and gaming experience.

Below are the top 4K TVs, ordered by response time.

Response Time (in milliseconds; lower is better)

5. Contrast Ratio Test Results

For 4K TV buffs, a strong contrast ratio is key for enjoying movies or shows, especially in darker settings. It determines how vivid and lifelike your screen’s picture appears, ensuring dark scenes show clear blacks instead of murky grays and bright scenes retain detail without looking washed out.

In simple terms, contrast ratio reflects a TV’s ability to produce a wide range of brightness, from deep blacks to bright whites, adding depth and realism to every scene. When watching in the dark, a high contrast ratio shines, delivering true black for immersive night scenes. Aim for a contrast ratio of 10,000:1 in a small TV for optimal picture quality, ensuring your viewing experience is rich and captivating. Remember: Contrast Ratio >= 10,000:1 for the best visuals.

Below are the top 4K TVs, ordered by contrast ratio, all exceeding our testing criteria.

Contrast Ratio (0 = inf, otherwise higher is better)

4K TVs: Mistakes To Avoid

  1. Ignoring Viewing Distance: Not considering the viewing distance from the TV can lead to either an uncomfortably large or small screen. It’s essential you choose a screen size suitable for your viewing distance to ensure an immersive experience without strain. Moreover, understanding screen sizes, like how wide a 65-inch TV is can assist in ensuring your space is adequately prepared for an immersive experience, with this size being a popular choice for balancing size and performance.

  2. Overlooking HDR Support: High Dynamic Range (HDR) greatly enhances picture quality by providing a broader range of colors and contrast. Some consumers overlook HDR capabilities, missing out on the full potential of their 4K TV’s display. The best 70-inch TVs will offer stunning 4K resolution and advanced HDR support, ensuring that you’re not missing out on the incredible depth and realism that HDR brings to your favorite content.

  3. Focusing Only on Resolution: While resolution is important and essential for sharp images, it’s not the sole factor determining picture quality. You can also learn about the differences between 4K vs 8K and consider the best 8K TVs, but remember to not only focus on the resolution. Neglecting other aspects like color accuracy, contrast ratio, and refresh rate can result in a subpar viewing experience. Understanding what a 4K TV is beyond just resolution, including its smart features and how it handles different content types, should be considered to make an informed purchase.

  4. Forgetting About Smart Features: Many modern 4K TVs come with smart features like built-in streaming apps and voice control. Overlooking these features may mean missing out on convenient and streamlined entertainment options.

The Best 4K TV Tests Compared

Product
True Score
SDR Brightness
HDR Barightness
Color Gamut
Response Time
EOTF
Contrast Ratio

Samsung S90C TV

  • Best for Sports

91
  • 373 nits

  • 1,058 nits

  • 99.98%

  • 1.4 ms

  • 0.0031

  • 0

$1,597.99
$1,998
$400
90
  • 704 nits

  • 1,383 nits

  • 99.81%

  • 5.5 ms

  • 0.0029

  • 0

$2,297.99
$3,298
$1,000

Hisense U7K

  • Best for 55-inch

84
  • 603 nits

  • 786.5 nits

  • 96.31%

  • 11.3 ms

  • 0.0211

  • 45,000:1

$748.00

TCL QM8/QM850G QLED TV

  • Best for 65-inch

83
  • 2,076 nits

  • 2,005 nits

  • 94.59%

  • 8.9 ms

  • 0.037

  • 114,057:1

$998.00

Hisense U8K TV

  • Best for 75-inch

83
  • 1,549 nits

  • 1,792 nits

  • 97.44%

  • 13.3 ms

  • 0.0105

  • 165,360:1

$998.00

4K TV Questions (FAQ)

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