HTC One Announced, The Phone Set to Save the Company (product launch)
It would seem that HTC spared no expense creating their newest smartphone, the HTC One. Gone is the margin enabling (as in money-saving) plastic body, which is now replaced by a machined aluminum unibody that houses a 4.7-inch 1080p Super LCD 3 display that packs a serious punch thanks to its 486dpi density (and Gorilla Glass 2 covering).
Thickness is a respectable 9.3mm, which isn’t iPhone 5 slim, but puts it on par with other Android handsets (the Nexus 4 is 9.1mm thin) and weighs about the same (143 grams). Surprisingly, HTC still managed to cram in a 2,300mAh battery, which is impressive, though probably won’t account for anything over the 1-day or 1.5-day single charge times I’ve garnered on my Nexus 4 thanks to the large screen size.
Connectivity wise expect Bluetooth 4.0, the whole range of WiFi protocols, and NFC. Backing that 4.7-inch full HD display are a set of stereo speakers that are said to have their own dedicated amp and are of course Beats By Dre branding.
HTC’s press release puts heavy emphasis on the company’s approach to home screen social, something they’re calling BlinkFeed – it’s an extension of their HTC Sense UI. A wide range (1,400) of media partners can be added, along with your social media feeds and more to hopefully simplify your consumption. Though skepticism is abound on my behalf since it is effectively bloatware. That being said, the HTC One is one of the first handsets to brandish Qualcomm’s quad-core Snapdragon 600, clocked at 1.7GHz and paired with 2GB RAM.
In the optics department HTC has opted for a 2.1MP front facing camera that boasts an 88-degree wide angle lens that can capture full HD video. The back camera can accomplish the same video feat, but isn’t the jump in megapixels that I’ve come to expect; it’s just a paltry 4-megapixels. However, HTC says that they’ve used a BSI sensor with a f/2.0 lens that is designed to capture 300% more light than other smartphone cameras. It also doesn’t hurt that HTC has been graced with an optical image stabilization (first seen in the Nokia Lumia 920) system in addition to the company’s ImageChip 2 for HDR, 1080p and 60fps video.
So, will the HTC One be the one to save the company?