It rarely rains in Lima, Peru, since it’s the second largest capital in the world located in a desert, so many residents are forced to get water from dirty wells. But since the humidity there is about 98 percent, Mayo DraftFCB was able to create a unique and clever billboard for the local University of Engineering and Technology that can harvest the moisture in the air and then turn it into potable water that the city’s residents can drink!

The billboard has a series of five tanks located at the top of the tower that can store up to 96 liters of water at any given time, with the water accessible from a single faucet located at the base of the billboard. Since it’s being pulled directly from the air, which acts as a filtration system, the water from the billboard is clean enough for the residents of Lima to drink it all year round.










Kristie Bertucci

 
Kristie Bertucci is an L.A.-based writer, who can't live without her MacBook Pro. When she's not writing, she's either reading or shopping (online, of course) and loves lazy days so she can catch up on her DVR-recorded shows and movies. She's definitely a Mac girl, she loves music and is currently on a mission to to have an insane and enviable iTunes library.