Two and half years ago I told you that Redbox was considering an Instant Streaming option. I also told you that it was more than unlikely that the service would ever become reality since Netflix had a strong-hold on the instant streaming market. Well, it turns out I couldn’t have been more wrong…about the service ever becoming reality.
After much rumor and speculation, Redbox, in partnership with Verizon, announced their Instant Streaming option. I’m going to emphasize “announced”, because the company has yet to make the service available to the public, though you can sign up to be notified by email, where upon you might receive a one-month trial. I’m working towards a beta invite, so hopefully we can get you a review before Redbox Instant Streaming goes main stream.
Pricing seems to be inline with competitive services, costing consumers $8 a month for unlimited streaming. However, and unlike Netflix, that price will include the rental of 4 DVDs a month, but for how many days I don’t know. Tack on a $1 (total price $9) for 4 Blu-ray rentals. Redbox’s Instant Streaming catalog breadth will surely pale in comparison to that of Netflix based on maturity alone, but they do have deals with Sony, Warner Bros, and Epix, with the latter delivering newish movies, such as “Thor” and “Hunger Games” after they’ve whored themselves out on PPV and other pay-for-play services.
Redbox Instant Streaming is very reminiscent of the old Netflix, which offered a mix of discs and streaming for one low price. Though in this instance you’ll have to hoof it to a kiosk. And in the event there isn’t one close by, you can opt for a steaming only plan for $6/month or rent movies for a flat fee for what I assume will be a 24-hour period.. There is no word on streaming quality, or if the partnership with Verizon has any hardware dependencies. But I’d expect a mix of HD and SD, and for it to be compatible with PCs and potentially Android and iOS devices upon launch, if not shortly after.