The paper loyalty card business has long existed. Pile that on top of the loyalty cards offered by the mainstream super markets and pharmacy and your wallet or purse is exploding. So what’s a consumer to do?
Well, there does some to be one solution, in terms of the paper loyalty cards. And when we say paper loyalty cards, we’re referring to the coffee shops and other retailers that offer a punch card. For example, if you get 10 punches, otherwise known as a coffee purchase, you’ll receive a free cup of coffee. But more often than not you lose the cards and don’t have them on your person at the time of purchase. Enter Stampt.
Stampt is an iOS app which replaces all of your paper loyalty cards. The service is currently available in New York, Cincinnati, Chicago, and San Francisco at what the company says are hundreds of locations. However, there is a slight catch. The store needs to sign up, although it’s free for them to join as it is for the consumer. To receive a stamp, you simply launch the application and using the built-in bar code scanner, scan the retailer’s Stampt loyalty card (we’re not sure if this is a physical card or a bar code on the iPhone). We’re assuming that stores are provided a window sticker of some sort to let consumers know that they’re participating.
The Stampt app requires that you, the consumer, sign up. Once you’ve done so it will ask to use your location and scan the area within 100 miles for retailers that are part of the program. Since the service is free, we can only assume that Stampt will later utilize your info to market to you and show you ads. That’s a caveat we’re willing to accept (it’s actually a brilliant idea), especially since this cuts back on paper waste and simplifies our lives. If you want you can connect the app to your Facebook and Twitter account so your friends can see where and what you’re saving.
As of right now the Stampt app is limited to the iOS store, though you can expect a version for Android devices to roll out later this year.